Boldness, intuition and admirable skill are the three protagonists of a story which stems from the indomitable genius of Michelangelo Buonarroti, takes shape in the eternal lines of the David in Florence and culminates in the creation of a masterpiece like Gin David. Just as David proudly challenges the giant Goliath, Michelangelo is impetuous in imposing an artistic revolution. Similarly, Gin David wishes to interpret Italian excellence without compromise to create a new renaissance of taste.
A TRIBUTE TO THE ITALIAN RENAISSANCE
EXPRESSION OF BEAUTY
To accomplish a monumental undertaking like this, many challenges have to be overcome, starting with the definition of a unique design that pays tribute to the work of Michelangelo in a unique, refined and highly personal way. The creative inspirations of the packaging design, starting from the face of David, give rise to an extra-white glass bottle-gem which represents a superb stylistic tribute to the master Michelangelo.
A UNIQUE VISION
Behind every masterpiece, however, lies above all a great dream, the desire to sculpt a new element in the philosophy of beauty that has always characterized Italian tradition. A desire that inspired the artist Michelangelo in sculpting his David and similarly animated the Bonasi Brand for Gin David. Naturally inclined towards the world of great wines and spirits, even before becoming a successful brand name, the Bonasi Brand straight away accepted the idea of creating the finest ever Italian Gin, by providing its full support to the talent of the best researchers and distillers from all over Italy, rather like Lorenzo the Magnificent did with the young Michelangelo.